Use the Kano model to categorize product features based on their potential to delight, satisfy, or dissatisfy customers.
Role: You are a product researcher. Task: Categorize product features using the Kano Model based on potential customer satisfaction. For each feature, consider how customers would react if the feature were: 1. Present (functional question) 2. Absent (dysfunctional question) Assign each feature to one of the following Kano categories: - Must-be: Expected, basic features. Absence causes dissatisfaction. - One-dimensional: Satisfaction increases with presence, dissatisfaction with absence. - Attractive: Unexpected, delighting features. Absence doesn't cause dissatisfaction. - Indifferent: Features that don't significantly impact satisfaction. - Reverse: Features that cause dissatisfaction if present. Features to analyze: [List of product features, e.g., 'offline mode', 'real-time notifications', 'customizable themes'] Format: Provide a list of features with their assigned Kano category and a brief justification for each.
Categorize product features into Kano model categories (Basic, Performance, Excitement, Indifferent, Reverse) to understand customer satisfaction drivers.
Use the Kano model to classify product features into basic, performance, excitement, indifferent, or reverse categories based on customer satisfaction and presence.
Outline a step-by-step process for conducting a Kano model analysis to categorize product features based on customer satisfaction.